This Old Marketing - Content Marketing News with Joe Pulizzi and Robert Rose

En podcast av Joe Pulizzi & Robert Rose - Fredagar

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  1. PNR 167: The Battle for Custom Content

    Publicerades: 2017-01-23

  2. PNR 166: Go Home Facebook, Your Journalism Project Is Drunk

    Publicerades: 2017-01-16

  3. PNR 165: This Is the Year Agencies Buy Media Companies

    Publicerades: 2017-01-10

  4. PNR 164: Native Advertising - Not the Savior Publishers and Brands Thought

    Publicerades: 2017-01-02

  5. PNR 163: Google, Facebook to Purchase Content in 2017

    Publicerades: 2016-12-27

  6. PNR 162: Fake News and Why It Spells Opportunity for Brands

    Publicerades: 2016-12-20

  7. PNR 161: Is It Content Marketing or Sales Collateral?

    Publicerades: 2016-12-13

  8. PNR 160: The Business Case for Content Marketing as PR

    Publicerades: 2016-12-06

  9. PNR 159: Could Brands Cure Traditional Media's Run to Eyeballs?

    Publicerades: 2016-11-29

  10. PNR 158: What Does Fake News Mean for Content Marketing?

    Publicerades: 2016-11-21

  11. PNR 157: WordPress and Medium Begin Turf War for Owned Media

    Publicerades: 2016-11-14

  12. PNR 156: Deep Content Insights after Three Years of Podcasting

    Publicerades: 2016-11-07

  13. PNR 155: Social Media Platforms Take More Victims

    Publicerades: 2016-11-01

  14. PNR 154: Content + Audience for the Win

    Publicerades: 2016-10-25

  15. PNR 153: Is Content Marketing Actually a Thing?

    Publicerades: 2016-10-18

  16. PNR 152: Thought Leadership Requires Actual Leading Thoughts

    Publicerades: 2016-10-10

  17. PNR 151: Audience, not Content, Is the Real Asset

    Publicerades: 2016-10-04

  18. PNR 150: How to Create a Successful Podcast

    Publicerades: 2016-09-26

  19. PNR 149: Digital Advertising Will Survive by Limiting Inventory

    Publicerades: 2016-09-19

  20. PNR 148: The Business Model of More Versus Less Content

    Publicerades: 2016-09-12

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Joe Pulizzi and Robert Rose, two of the most well-known experts in the content marketing space, talk about the latest content marketing trends and discuss how businesses can use content to attract and retain customers. Each podcast show features a discussion of content marketing headlines, rants from Joe and Robert on what's going on in the industry, and a "This Old Marketing" example from the past (that we can learn from). Always useful, entertaining and never more than 60 minutes.
Visit the podcast's native language site