This Old Marketing - Content Marketing News with Joe Pulizzi and Robert Rose
En podcast av Joe Pulizzi & Robert Rose - Fredagar
Kategorier:
467 Avsnitt
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PNR 187: Is Google's Ad-Blocking Plan Good or Evil?
Publicerades: 2017-06-12 -
PNR 186: Mary Meeker Dedicates Entire Slide to Content Marketing
Publicerades: 2017-06-05 -
PNR 185: Facebook Is Worth $400 Billion and Just Getting Started
Publicerades: 2017-05-29 -
PNR 184: Don't Just Publish Content; Monetize the Audience
Publicerades: 2017-05-22 -
PNR 183: In 10 Years, Content Marketing Will Be Just Marketing
Publicerades: 2017-05-15 -
PNR 182: 2017 Is the Year Brands Buy Media Companies
Publicerades: 2017-05-08 -
PNR 181: New York Times Leverages Snapchat as a Marketing Tool
Publicerades: 2017-05-01 -
PNR 180: The Bull Market in Marketing Is Just Beginning
Publicerades: 2017-04-24 -
PNR 179: Yes, Apple Will Buy Disney (someday)
Publicerades: 2017-04-18 -
PNR 178: The New Content Business Model Awaits
Publicerades: 2017-04-10 -
PNR 177: More Big Companies Investing in Original Content
Publicerades: 2017-04-03 -
PNR 176: A&E Creates Content Blueprint for Brands
Publicerades: 2017-03-27 -
PNR 175: Is Native Advertising's Fail on Brands or Publishers?
Publicerades: 2017-03-20 -
PNR 174: It Doesn't Matter If You Call it Content Marketing
Publicerades: 2017-03-13 -
PNR 173: MarTech Industry Needs to Team Up Against FANG
Publicerades: 2017-03-06 -
PNR 172: Fake News Creates Huge Opportunity for Branded Content
Publicerades: 2017-02-27 -
PNR 171: Apple and Amazon Race to Content Dominance
Publicerades: 2017-02-20 -
PNR 170: Medium Picked the Wrong Business Model
Publicerades: 2017-02-14 -
PNR 169: Could Snapchat Be the Next Myspace?
Publicerades: 2017-02-07 -
PNR 168: Digital Advertising Shrinking, Except for Google and Facebook
Publicerades: 2017-01-30
Joe Pulizzi and Robert Rose, two of the most well-known experts in the content marketing space, talk about the latest content marketing trends and discuss how businesses can use content to attract and retain customers. Each podcast show features a discussion of content marketing headlines, rants from Joe and Robert on what's going on in the industry, and a "This Old Marketing" example from the past (that we can learn from). Always useful, entertaining and never more than 60 minutes.