Growth Masterminds: mobile growth podcast
En podcast av Singular
151 Avsnitt
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Billions every year: Mobile game & e-commerce fraud
Publicerades: 2023-07-11 -
New sources of mobile users: Fishing in new ponds with Fluent co-founder Matt Conlin
Publicerades: 2023-06-26 -
Privacy power shifts: DSPs, SSPs & more with InMobi CBO Kunal Nagpal
Publicerades: 2023-06-20 -
WWDC 2023: Apple's privacy updates
Publicerades: 2023-06-15 -
AI and DSPs: science, astrology, & doing your homework
Publicerades: 2023-06-09 -
Generative AI in games with Unity CEO John Riccitiello
Publicerades: 2023-06-02 -
Making games go boom: balancing pleasure & frustration
Publicerades: 2023-05-30 -
Privacy Sandbox on Android: 'we will do everything for the UA managers'
Publicerades: 2023-05-16 -
Making mobile ads suck less, with Moloco VP Francesco Renzo
Publicerades: 2023-05-05 -
DSPs in the privacy era: what will change?
Publicerades: 2023-05-03 -
60% of app subscription cancellations happen in the first 60 minutes. Here's how to save 10% of them
Publicerades: 2023-04-28 -
Run fewer ads, make more money says gaming OG Adam Jaffe
Publicerades: 2023-04-21 -
SKAN 4 conversion models live: Singular releases SKAN 4 tools for clients
Publicerades: 2023-04-18 -
Public data from mobile gaming companies shows true and full UA spend
Publicerades: 2023-04-12 -
User acquisition is a drug we're all hooked on: Mistplay chief growth officer Jason Heller
Publicerades: 2023-03-27 -
Post-identifier marketing: chatting with Adobe about 3rd-party cookies and more
Publicerades: 2023-03-22 -
Surprise: Apple Search Ads drives organic App Store optimization
Publicerades: 2023-03-15 -
What Steph Curry's shoes reveal about livestream shopping in the west
Publicerades: 2023-03-08 -
How TikTok is the new Google, with M&C Saatchi’s Jennifer Sudo
Publicerades: 2023-03-03 -
How to pick an MMP in 2023, with Matej Lancaric
Publicerades: 2023-02-06
Growth Masterminds is smart user acquisition and mobile growth pros sharing their best insights on UA, retention, mobile measurement, privacy, mobile marketing data, and much more. Hosted by John Koetsier, we chat with brands like IMVU, DraftKings, and Mixtiles. We interrogate ad networks like Fyber, Kidoz, AppLike, Vungle, Bluestacks, and more. And we feature global experts like Eric Seufert and Jayne Peressini. Along the way, we hit topics like pLTV, creative optimization, incrementality, granularity, fraud, privacy, success in China ... and much, much more.