68 Avsnitt

  1. Conclusion

    Publicerades: 2023-02-08

  2. Entry 63: My dream demand gen marketer

    Publicerades: 2023-02-08

  3. Entry 62: My predictions

    Publicerades: 2023-02-08

  4. Entry 61: The 10% more mindset

    Publicerades: 2023-02-08

  5. Entry 60: Attracting talent

    Publicerades: 2023-02-08

  6. Entry 59: Don’t backslide

    Publicerades: 2023-02-08

  7. Entry 58: Content team in a demand gen org

    Publicerades: 2023-02-08

  8. Entry 57: Rebranding Cognism

    Publicerades: 2023-02-08

  9. Entry 56: Imposter syndrome

    Publicerades: 2023-02-08

  10. Entry 55: On-demand, ungated, free content

    Publicerades: 2023-02-08

  11. Entry 54: It’s not 2010 anymore

    Publicerades: 2023-02-08

  12. Lesson 3: Shifting your reporting

    Publicerades: 2023-02-08

  13. Entry 53: Lead gen to demand gen

    Publicerades: 2023-02-08

  14. Entry 52: Critical thinking

    Publicerades: 2023-02-08

  15. Entry 51: Catching a CMO’s attention

    Publicerades: 2023-02-08

  16. Entry 50: Outsourcing

    Publicerades: 2023-02-08

  17. Entry 49: Roles to have in-house

    Publicerades: 2023-02-08

  18. Entry 48: Hands-on mode

    Publicerades: 2023-02-08

  19. Entry 47: Kissing frogs

    Publicerades: 2023-02-08

  20. Entry 46: Rethinking funding press releases

    Publicerades: 2023-02-08

1 / 4

The diary is the first book to chart the 4-year journey of a first-time CMO, end-to-end. Across 63 diary entires, Alice deCourcy unpacks the 'aha' moments and lessons that helped her scale Cognism from $5m to $40m ARR. And it's all available in audio format, for free, here!

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