Brand Tuned - Rounded Business Design
En podcast av Shireen Smith - Fredagar
156 Avsnitt
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Somi Arian interviews Shireen
Publicerades: 2021-12-10 -
Niche Investment Comms with James Church
Publicerades: 2021-12-03 -
Rory Sutherland - On Brand, Advertising & More
Publicerades: 2021-11-26 -
Positioning with Paige Arnof-Fenn
Publicerades: 2021-11-19 -
Why Not to Rely On Colour To Stand Out
Publicerades: 2021-11-12 -
Is it Time to Change the Creativity First Mentality In Branding?
Publicerades: 2021-11-05 -
David Aaker - Descriptive or Distinctive Name?
Publicerades: 2021-10-29 -
How To Brand Using Trademarks Strategically
Publicerades: 2021-10-22 -
Verbal Identity with Rob Meyerson
Publicerades: 2021-10-15 -
Interview about Brand Tuned by Alison Jones
Publicerades: 2021-10-08 -
Is IP a Constraint on Creativity?
Publicerades: 2021-10-01 -
Stef Hamerlinck on Branding and Distinctiveness
Publicerades: 2021-09-24 -
Somi Arian on Raising Women's Socioeconomic Status
Publicerades: 2021-09-17 -
Logo Design Process with Ian Paget
Publicerades: 2021-09-17 -
Creating a Meaningful Brand with Thomas Kolster
Publicerades: 2021-09-17 -
Brand & Intellectual Property for Startups Vox Pops
Publicerades: 2021-09-17 -
100th Episode Celebration of Brand Tuned
Publicerades: 2021-09-17 -
Joe Gregory on the Role of IP in Branding
Publicerades: 2021-09-10 -
Distinctiveness v Differentiation — Why Focus on Distinctiveness
Publicerades: 2021-09-03 -
The Brand Starts With You
Publicerades: 2021-07-30
The Brand Tuned podcast explores the 'what and why of branding'. It's for founders, marketers, graphic designers, business advisers and lawyers in search of ideas to increase success. This often comes through better positioning, and understanding what customers want and need. Focusing on distinctiveness is about attending to intellectual property appropriately. Brand Tuned is hosted by Shireen Smith, author, marketer, IP lawyer, and business owner.
