17 Avsnitt

  1. A Sneak(er) Peek into PMM with Amber Finlay, Senior Director of Product Marketing, SNKRS at Nike

    Publicerades: 2022-03-17

  2. A Deep Dive on PMM Market Insights with Quizlet’s Director of Product Marketing, Caroline Walthall

    Publicerades: 2022-03-10

  3. Maximizing Your PMM Resources with Katie Levinson, Head of Product Marketing at Handshake

    Publicerades: 2022-02-24

  4. Building Product Marketing from the Ground Up with Mike Polner, Vice President, Marketing at Cameo

    Publicerades: 2022-02-17

  5. The PMM Matchmakers with Jane Reynolds, Director of Product Marketing at OkCupid

    Publicerades: 2022-02-10

  6. SoundCloud's Creator Economy with Ryan Goldman, Vice President of Marketing at Moloco

    Publicerades: 2022-02-03

  7. Managing Multiple Product Launches with Eileen Reyes, Director of Product Marketing at Dropbox

    Publicerades: 2021-05-10

  8. Membership Tiering Strategies with Jameelah Calhoun, Senior Director, Product Marketing at Audible

    Publicerades: 2021-05-03

  9. Marketing Personalization with Lara McCaskill, Former Senior Manager, Product Marketing at Stitch Fix

    Publicerades: 2021-04-26

  10. Launching a Social Good Campaign with Brianne Shally, Head of Product Marketing at Nextdoor

    Publicerades: 2021-04-19

  11. Fertility Benefits, Family Planning and B2B2C Launches with Mansi Kothari, Director of Product Marketing at Maven Clinic

    Publicerades: 2021-04-12

  12. Crypto Currency and the Launch of Coinbase Card with Adam Weigand, Group PMM Manager at Coinbase

    Publicerades: 2021-04-05

  13. Modernizing Illustrator for iPad with Stephen Baloglu, Director of Product Marketing at Adobe

    Publicerades: 2021-03-29

  14. Global Expansion with Nora Niebruegge Bowers, Director Product Marketing at Disney+

    Publicerades: 2021-03-22

  15. The Launch of "Move What Matters" with Meg Donovan, former Global Director, Brand & Product Marketing at Uber

    Publicerades: 2021-03-15

  16. The Secrets Behind Launching New Product Lines with Alex Chahin, Senior Director of Product Marketing at hims & hers

    Publicerades: 2021-03-08

  17. Welcome to BTS: Consumer Product Marketing

    Publicerades: 2021-02-22

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In each episode you’ll get a behind the scenes look at some of the most innovative product marketing campaigns at some of the world's best known companies and brands. We’ll hear from the product marketing leaders themselves about the triumphs, failures and insights found along the way- from the initial stages of customer research, to building product narratives and ultimately orchestrating some of the largest scale go-to-market campaigns.

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