Unpacking the Digital Shelf
En podcast av Digital Shelf Institute - Måndagar
304 Avsnitt
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Selling on TikTok - This Time, for Real, with Taylor Siegel, Associate Director of Commerce Client Services at MRM Commerce
Publicerades: 2023-10-09 -
Amazon is Shifting Ownership for Growth Entirely to You - What Do You Do?, with Martin Heubel, founder of Amazon consultancy Consulterce
Publicerades: 2023-10-02 -
Ecommerce for CEOs, with Dean McElwee, Director of Global Ecommerce Collaboration, Stanley Black & Decker
Publicerades: 2023-09-25 -
IAB/MRC Issues New Retail Media Guidelines, Jeffrey Bustos, VP Measurement Addressability Data IAB, Kelly Kachnowski, VP of Commercial Development the Mars Agency, & Michael Schuh, VP of Media Strateg
Publicerades: 2023-09-18 -
All the Store’s a Stage, with Arsen Avakian, CEO and Founder of Cooler Screens
Publicerades: 2023-09-11 -
A Health Checkup for DTC, with Carina McLeod, CEO and Founder of Ecommerce Nurse Limited
Publicerades: 2023-09-04 -
A Guide to Bringing Data to your CFO Conversations on Digital Shelf Investments, with Mark Koster, Digital Shelf Strategist and Ilse Goverts-Van Kesteren, Lead Business Consultant, at Wunderman Thomps
Publicerades: 2023-08-28 -
Unlock a Treasure Trove of Data to Measure Amazon DSP Performance, with Kiri Masters, Head of Retail Marketplace Strategy at Acadia
Publicerades: 2023-08-21 -
The Crystal Ball for Retail Media Success is Taking Shape, with Aisha Khan, VP Strategy and Insights at Momentum Commerce
Publicerades: 2023-08-14 -
AI Can Change the Scale and Impact of your Digital Shelf Program Right Now, with Steve Engelbrecht, Founder and CEO at Sitation
Publicerades: 2023-08-07 -
Having a General Manager Mindset In Commerce, with Samir Bhavnani, VP of Sales, and Gopal Shah, Head of Product Marketing at CommerceIQ
Publicerades: 2023-07-31 -
Winner Sells All: Amazon, Walmart, and the Battle for Our Wallets, with Jason Del Rey, Journalist and Author
Publicerades: 2023-07-24 -
Unit Growth Strategies, AI, and Negotiating Leverage: Takeaways from the Q2 Allume Group EIQ Report, with Andrea Leigh, Founder & CEO, Allume Group
Publicerades: 2023-07-17 -
The People, Process, and Tech for Seamless Shopping, with Michael Klein from Klein4Retail Consulting LLC
Publicerades: 2023-07-10 -
Retail Readiness to Drive Max Performance Across Paid, Organic, and Product Page Conversion, with Amanda Wolff, Head of Marketing at Flywheel Digital
Publicerades: 2023-07-03 -
The Future of Stores is Happening Now, with Stewart Samuel, Director of Retail Futures at IGD
Publicerades: 2023-06-26 -
Building a Scalable and Effective DTC Capability, with Carter Jensen, Senior Manager Global eCommerce General Mills
Publicerades: 2023-06-19 -
Earning the Right to Keep Texting Your Consumers, with Megan Trinidad, VP, Executive Creative Director at R/GA
Publicerades: 2023-06-12 -
Making Metrics that Matter Actually Matter, with Gregor Murray, VP of Strategy, Digital Commerce Global
Publicerades: 2023-06-05 -
Drawing a MAP Away from Pricing Erosion and Towards Brand Equity, with Rae Guimond, Director of Digital Shelf Strategy at PriceSpider
Publicerades: 2023-05-29
Let’s talk through the future of brand manufacturing in the digital age. Welcome to Unpacking the Digital Shelf. For more commerce content for all brands CPG & beyond, visit us at www.digitalshelfinstitute.org
