The Marketing Architects
En podcast av Marketing Architects
169 Avsnitt
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The Great Reach vs Frequency Debate
Publicerades: 2024-02-20 -
Understanding Marketing Research with Notre Dame’s Dr. Mitch Olsen
Publicerades: 2024-02-13 -
Media Mix Modeling is Back in Style
Publicerades: 2024-02-06 -
Revolutionizing B2B Marketing with Salesforce’s Colin Fleming
Publicerades: 2024-01-30 -
What’s the Deal with Distinctive Assets?
Publicerades: 2024-01-23 -
From the Archive: Is Brand Awareness Overrated or Effective Marketing?
Publicerades: 2024-01-16 -
Is 2024 the Year of CTV?
Publicerades: 2024-01-09 -
What’s Up with Attention?
Publicerades: 2024-01-02 -
From the Archive: How to Measure Upper Funnel Marketing Channels
Publicerades: 2023-12-26 -
Year in Review with Sleeping Barber and That’s What I Call Marketing
Publicerades: 2023-12-19 -
Cheers to 2024 Marketing Trends
Publicerades: 2023-12-19 -
Mastering QR Codes for Shoppable TV
Publicerades: 2023-12-12 -
AI and the Future of Ad Agencies
Publicerades: 2023-12-05 -
Marketing to the CFO
Publicerades: 2023-11-28 -
Planning a Merry Holiday Shopping Season
Publicerades: 2023-11-21 -
How to Create Sticky Digital Advertising
Publicerades: 2023-11-14 -
Avoiding the Google Tax with SEM
Publicerades: 2023-11-07 -
Research Says You’re Targeting the Wrong People
Publicerades: 2023-10-31 -
Closing the Creativity Gap
Publicerades: 2023-10-24 -
7 Modern Marketing Dilemmas with Kantar’s Mary Kyriakidi
Publicerades: 2023-10-17
Introducing a research-first podcast that builds revenue, not condos.Answer questions on the biggest marketing trends and news with discussions based in marketing, psychology and economics research. Along the way, learn about marketing accountability, category leadership, brand-building and much more.Featuring a team of experienced marketers whose blueprints for success are marketing strategies actually proven to work.
