Inclusion and Marketing
En podcast av Sonia Thompson - Torsdagar
158 Avsnitt
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157. The deal with the Target and Amazon boycotts, plus Spotify, and Emilia Perez happenings
Publicerades: 2025-04-03 -
156. 2025 Inclusive marketing trends: Backed by data
Publicerades: 2025-03-27 -
155. 5 Inclusive email marketing strategies
Publicerades: 2025-03-20 -
154. How Sonoro is helping Toyota and other brands authentically engage Latino consumers
Publicerades: 2025-03-13 -
153. Inclusive marketing done right: 7 Examples of brands tackling it in different ways
Publicerades: 2025-03-06 -
152. Build a large and diverse audience with an email newsletter, with Maria Gharib
Publicerades: 2025-02-27 -
151. Converting through case studies: How to infuse inclusion for more effectiveness
Publicerades: 2025-02-20 -
150. Super Bowl VIX: Analyzing ads, decisions, commentary, and implications
Publicerades: 2025-02-13 -
149. Inclusive marketing as an organizational standard, not an option
Publicerades: 2025-02-06 -
148. Answer this question to convert more customers
Publicerades: 2025-01-30 -
147. A critical lesson for marketers from the Blake Lively v. Justin Baldoni saga
Publicerades: 2025-01-23 -
146. How to use data to increase customer success for all, with Deborah Pickett
Publicerades: 2025-01-16 -
145. How to implement systems for inclusive marketing, with Kumi Croom
Publicerades: 2025-01-09 -
144. A chat with Wistia co-founder and CEO about inclusive marketing
Publicerades: 2025-01-02 -
143. The mistake that made me
Publicerades: 2024-12-27 -
142. How to make more people feel seen, with Jasmine Star
Publicerades: 2024-12-19 -
141. How to be effective with inclusive marketing over the long-term
Publicerades: 2024-12-12 -
140. This AI tool assesses how inclusive brands are
Publicerades: 2024-12-06 -
139. The biases we hold
Publicerades: 2024-11-28 -
138. How smart brands demonstrate their values to consumers
Publicerades: 2024-11-21
Inclusive marketing is rapidly growing in prominence, as more consumers expect that brands "see" them, be more inclusive in their marketing campaigns, and accommodate a broader base of customers that don't cleanly fit into what is considered "mainstream." The show is hosted by Sonia Thompson, an inclusive brand coach, strategist, consultant, speaker, and Forbes and Inc. columnist who's helped brands and leaders alike attract and retain diverse customers. This podcast explores everything you need to know about building an inclusive brand, including customer experience, inclusive leadership, cultural intelligence, building diverse teams, inclusive language and imagery, and more.
