Apptivate: App Marketing Explained
En podcast av Remerge - Onsdagar
216 Avsnitt
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Why Transparency Matters on an Impression Level - Daniel Lopez (Electronic Arts)
Publicerades: 2020-07-28 -
Building Gaming Apps as a Service, Not a Product - Luis de la Cámara (Genera Games)
Publicerades: 2020-07-21 -
Growing Your Gaming App Userbase with In-App Surveys - Erik Hegely (Pixel Federation)
Publicerades: 2020-07-14 -
Why the Mobile App Industry is Hot on Creatives - Adam Lovallo (Grow.co, MAU, & Thesis)
Publicerades: 2020-07-07 -
The Untapped Potential of In-App Messaging for Mobile Marketers - Andy Carvell (Phiture)
Publicerades: 2020-06-30 -
Mobile Marketing lessons from LATAM - Mariano Sáenz (Winclap)
Publicerades: 2020-06-23 -
Why Gaming Apps Should Be Talking Directly to Their Users - Amanda Lulewicz (Glu Mobile)
Publicerades: 2020-06-16 -
How to Optimize Your Mobile Marketing Strategies with A/B Testing - Wout Laban (Leanplum)
Publicerades: 2020-06-02 -
The “Engagement Pyramid” that Keeps Customers Coming Back - Peggy Anne Salz (MobileGroove)
Publicerades: 2020-05-26 -
Major Transportation App Applies Incrementality to UA Campaigns - Antoine Lamy (Raive)
Publicerades: 2020-05-19 -
Marketing Mobile Social Casino Games - Andrey Kuznetsov (KamaGames)
Publicerades: 2020-05-12 -
Demystifying AI for Mobile Marketers - Jim Calhoun (Nectar9)
Publicerades: 2020-05-05 -
Talking Mobile Partnerships and the Index - Itay Vilenchuk (AppsFlyer)
Publicerades: 2020-04-28 -
Getting into People-Based Attribution - David Llewellyn (AppsFlyer)
Publicerades: 2020-04-22 -
Getting Holistic with ROAS - Shay Yosifon (Beach Bum Games)
Publicerades: 2020-04-14 -
Building Trust with Your Product Team - Tommaso Scazzocchio (Freeletics)
Publicerades: 2020-04-07 -
App Store Optimization: How to Get More Traffic to Your App - Warren Woodward (Upptic)
Publicerades: 2020-03-30 -
Boosting Organic Growth - Ne Djuric (Coca-Cola)
Publicerades: 2020-03-24 -
Converting and Retaining App Subscribers - Haseeb Tariq (Retention App)
Publicerades: 2020-03-17 -
Optimizing “Brandformance” in Mobile Marketing - Gessica Bicego (Blinkist)
Publicerades: 2020-03-10
Apptivate is a show that explains app marketing, one expert at a time. It's produced by retargeting specialist Remerge, focusing on the challenges and advancements in the ever-evolving world of mobile marketing. Every week, we interview marketing game-changers and app experts to share industry insights and real-life lessons, covering optimization, incrementality, creative strategy, data science, and more. Subscribe now to stay on the cutting edge of app marketing strategy.