Social Media as a Career?

Social media influencing has become a saturated, all-encompassing world. Where is the future of social media marketing headed? Will this become industry standard? Our host Ian Monchesky speaks to Umair Tazeem of Embold—a Canadian company that specializes in connecting brands to smaller, micro-influencers. Tazeem delves deep into the future of the field, which could see companies value engagement over follower counts.