Adding Products to your Pet Service Business with Liz Williams of High Tail Hikes

In this episode I’m talking to Liz Williams who has had a dog hiking business in the Bay Area since 2015. In early 2020, sparked by pandemic shut downs, she started selling the biothane leashes she’d been making for herself. Her initial audience was other local pet professionals. In the last year and a half, she’s expanded the product business to offer more variety and reach dog lovers across the country. She shared with me some of the keys to starting and growing a product business while simultaneously continuing to operate the dog hike services. It has a lot to do with hiring help and building trust with your team so you can learn to let go. Should you offer products to your clients, local community or pet lovers around the country? Come brainstorm about it in the Wear Wag Repeat Labs Facebook group. There are other petpreneurs in there who juggle multiple businesses, too! The rest of the shownotes can be found at wearwagrepeat.com/podcast