🎮How SKAN 4.0 conversion schemas let subscription apps' track paying subscribers and renewals🎲

How is SKAN 4.0 going to be favorable to subscription apps? What’s going to change? (And just as importantly: what won't change?) How are the postbacks going to look in SKAN 4.0? In this episode we dive into all of these details and also outline how subscription apps can prepare to leverage SKAN 4.0 - and how it might just let you track conversions from trial to payment, as also first renewal. KEY HIGHLIGHTS 📓 SKAN 4.0 is not a clean reset of conversion schemas 🧸 What is "fine conversion valu...