156: How to Sell Without Ego w/ Michael Hanson

Overview: Today on the show we’ve got Michael Hanson, the founder and CEO of Growth Genie, a company that’s helping salespeople to get more meetings. Michael shares a great framework for how to sell without ego along with outstanding tips and tactics for how to get meetings. One of his most important insights is about how to use video appropriately. What You’ll Learn Key principles to empower SDRs for successTips and tactics for using video in outbound How long should sequences be? How many c...