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  4. Turning Nothing Into A $45 Million Lottery Game -- Chris Rogers // Arizona Lottery

Turning Nothing Into A $45 Million Lottery Game -- Chris Rogers // Arizona Lottery

Rebrand Podcast: Marketing Campaigns Explained by the Brand & Agency - En podcast av I Hear Everything

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Chris Rogers, the Deputy Director, Marketing and Products at Arizona Lottery, discusses turning a failing product into a 45 million-dollar generating one and more.

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