Build a Thriving Golf Performance Physical Therapy Practice

In this episode of the PT Business Blueprint, we sit down with JP Guidry, physical therapist and founder of Guidry Golf and Sports (https://www.guidrygolfandsport.com/about), to discuss how he created a niche business serving golfers. 0:00 - Introduction0:40 - Meet JP Guidry: Guidry Golf and Sports2:05 - JP's PT journey and years of experience4:35 - Transition to golf-focused physical therapy6:45 - Building a mix of in-person and online services9:00 - Key marketing strategies to find clients11:15 - Learning the power of simple and effective messaging13:25 - Using social media to grow your PT business15:10 - Importance of building strong client relationships18:35 - Overcoming challenges during COVID-1921:45 - Tips for starting and scaling a cash-based practice23:40 - The value of mentorship in building your business26:20 - JP’s parting shot for PT business ownersWith over 16 years of experience as a PT, JP shares his journey from working in traditional outpatient clinics to establishing a successful golf performance and rehabilitation practice. He covers the balance of in-person and online services, how he markets to golfers, and the lessons learned from navigating the challenges of COVID-19. Tune in for actionable insights on marketing, client retention, and growing a non-traditional PT business.Key topics include:How JP Guidry transitioned into the golf nicheThe benefits of in-person vs. online PT servicesMarketing strategies for physical therapistsTips for growing a cash-based practiceOvercoming business challenges during COVID-19Whether you’re a physical therapist, a PT business owner, or just passionate about golf, this episode offers practical advice to grow your practice and help your clients improve their game.