#322: Creating An Authentic Brand w. CEO, Podcaster + Wellness Entrepreneur Siff Haider

Siff Haider, the Co-Founder + CEO of the notable wellness company Arrae, shares the story behind the brand’s inception and their 360 approach to wellness. Siff sheds light on the importance of creating a valuable brand through personal experience, authenticity, and understanding.14 DAY FREE TRIAL on Superhuman Meditations^ Mimi’s guided meditation app designed to transform your lifeWelcome to MIMI — a weekly podcast show that will inspire you to become the ultimate version of yourself. Featuring segments on motivation + success, personal development, relationships, health and wellness, host Mimi Bouchard drastically revolutionized her own life and now shares her insight + teachings; leaving listeners feeling excited and determined to pursue their ultimate potential. If you're looking to upgrade your life in any way, you're in the right place.