Data, Tech, and Trends Shaping the Future of Retail
Let’s Talk Business Transformation! - En podcast av OSF Digital
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Black Friday is no longer a single date on the calendar. It has grown into a full season, and it reflects how customers actually shop.
In this episode, Oana Dereli, AVP of Retail at OSF Digital, walks through what has changed in retail over the last few years and why these shifts matter for the year ahead.
We talk about:
✔️ The evolution of Black Friday
✔️ The value of mobile apps
✔️ What intent-based personalization looks like
✔️ AI and how it is changing the way people discover products
Watch the full episode for the complete conversation.
