Automatically Collect Guest Emails with StayFi – with Arthur Colker

There are two ways to get more direct bookings: You can either find new customers or get current customers to return. And when you try to recruit brand new guests, you’re competing with the marketing budgets of well-known OTAs like Airbnb. But past guests are much easier to market to and sending an email is free. The question is, what’s the best way to collect our guests’ email addresses? Arthur Colker is the Founder and CEO at StayFi, the premiere provider of Wi-Fi marketing services for vacation rentals. Founded in 2018, StayFi is on a mission to help short-term rental managers seamlessly collect guest information, build brand awareness and drive more direct bookings. Arthur also serves as the editor-in-chief of  VRM Insider, a content platform for the vacation rental business. On this episode of Get Paid for Your Pad, Arthur joins me to explain why it’s important to collect guest emails and describes how StayFi can help us build a stable of return customers. He offers suggestions for content to send during and after a guest’s stay, challenging us to provide value and keep customers engaged with our brand. Listen in for insight on how StayFi impacts the guest experience and learn how YOU can benefit from using Arthur’s Wi-Fi marketing tool. Topics Covered What StayFi does for vacation rental operatorsWi-Fi marketing tool built for STRCollects emails when log in to internet Why it’s important to collect guest emailsBuild brand separate from OTAEfficient way to do rebooking business Arthur’s strategies for marketing to prior guestsTraditional newsletter or 1:1 emailsTargeted digital advertising What content to send during a guest’s stayWelcome email and link to house guideSuggested restaurants, local activities What content to send after a guest’s stayOffers to book again with discountIntro to multiple propertiesUpcoming events in areaPersonalized 1:1 peer text email Why most guests don’t mind using StayFiLogin common in airports and hotelsPromos in exchange for email address How hosts benefit from using StayFiCollect ALL guest emailsAutomated and efficientGuest agrees to terms of serviceIntro guests to STR brandSee status of Wi-Fi networksOccupancy alertingConsolidate internet subscription How hosts can start using StayFiPlug device into home Wi-Fi routerInstruct guests to join network Connect with Arthur StayFi [Promo Code PAD]Arthur on LinkedIn Resources MailChimpRueBaRueHostfullyTouch StaySTR Profit AcademyLegends XGet Paid for Your Pad on YouTubeEmail [email protected]  Sponsor Hostfully [Discount Code PAD]   Hosted on Acast. See acast.com/privacy for more information.