GC11: Improving Life, One Game at a Time | with Chris Hewett of Mindbloom

Chris Hewett is the founder and Executive Producer at Mindbloom, a Seattle-based interactive media company with a mission to make life improvement accessible to everyone. Mindbloom offers several game-related products, but perhaps the best-known is Life Game, which helps people lead a healthier, more balanced life. In addition, the company offers several mobile apps, which inspire people to live the life they want to live while on the go. Aetna Inc. recently announced the company is making the premium version of Life Game available to participants in its employer health plans. Life Game uses the metaphor of a “life tree,” which is a visual representation of your priorities and progress in matters such as health, lifestyle, career, creativity, relationships, finances and spirituality. You keep the tree green and healthy by creating an action plan that encourages you to live the life you want. You can choose your own activities from a list of 500 that Mindbloom recommends, such as substituting water for soda, taking the stairs to the office, cleaning your room each day, or simply thanking a friend. Together, Jesse and Chris discuss the features and applications of Mindbloom products as well as the thought process that went into their design: * Life Game * Juice * Bloom * Proof! Resources Mentioned in This Episode * To download any of the mentioned products, visit Mindbloom’s website. * For more information regarding a custom solution based on contact [email protected]. To stay up on the latest news and trends in employee gamification, join the Game Changer group on LinkedIn. Subscription Links iTunes Stitcher RSS Your Feedback If you like our show, please rate us on iTunes. That makes a huge difference in helping more people discover it. We love to know your thoughts about this episode. Please submit your comments below! You can also email comments to Jesse at [email protected], subscribe to him on Facebook, or follow him on Twitter. For the transcript of this episode:  Improving Life, One Game at a Time | with Christ Hewett of Mindbloom