The Science (And Art) Of Scaling Native Ads
AdExchanger - En podcast av AdExchanger Talks - Tisdagar
Kategorier:
Native advertising has been around for a long time. But creating a native ad unit online is way more complicated than a standard programmatic placement, because multiple teams and systems have to compose it on the fly, says Priti Ohri, CEO and co-founder of startup Advertible, which describes itself as "native-as-a-service."
